Nothing is as exciting as your story
Geschichtsbüro Reder, Roeseling & Prüfer
Geschichtsbüro Reder, Roeseling & Prüfer has been researching, writing, designing and producing corporate, association, brand and family histories since 1999. The three founders and partners Dr. Dirk Reder, Dr. Severin Roeseling and Dr. Thomas Prüfer, together with an experienced team of permanent and temporary staff and freelancers, develop and produce ten to twelve corporate and association histories each year as well as accompanying exhibitions and films.
Geschichtsbüro blends professional competence with a dynamic, easy-to-follow presentation style. We turn the supposedly “dry” facts of the past into exciting, entertaining stories.
As the author and producer of 70 corporate histories, Geschichtsbüro is the leading provider of popular corporate and association histories in the German-speaking regions.
History communication
Geschichtsbüro assists you in leveraging your story for corporate communication and marketing purposes. We make your corporate communication messages even more credible and convincing by closely interweaving them into our professionally researched and dynamically written historical accounts. This enhances your company’s image, hones its brand and sharpens its identity, establishing trust and making identification with the company easier for employees.
Shaping history
An easy-to-follow, outstanding design is crucial to the success of all our products. The layout of books and exhibitions must match the spirit of the company; it must offer a mix of modernity and tradition that entices audiences to take a closer look. Multi-faceted informational offers appeal to different groups of readers. Pictures, graphics and interesting titles make reading a pleasure and convey your company’s core messages at a glance. A clear structure, unifying theme and exciting dramatics draw readers into the story.
Company archive
An archive is your company’s living memory. Information not preserved here is at risk of becoming lost forever. Geschichtsbüro establishes and professionally administrates company archives to ensure that valuable historical records are kept permanently safe and easily accessible in usable format.
Films & exhibitions
Other media highly suitable for showcasing your story are films and exhibitions. They enable you to present your key corporate communication messages to guests at events and trade fairs in a compact, entertaining manner. Geschichtsbüro cooperates with experienced film production companies and exhibition organisers on these projects.
History communication
A well-produced corporate history is an important corporate communication tool because it places the company’s identity and messages in a more convincing and credible light than any image brochure.
Your corporate history proves what image brochures can only claim
Key corporate communication themes can easily be anchored in historical accounts of the past:
- Quality & reliability: Quality plays an important role right from the start in the story of many successful companies.
- Innovative power: Successful companies have been offering their customers innovative products, concepts and solutions for decades.
- Dependability & solidity: Traditional companies demonstrate their dependability and stability even in difficult economic times.
- Credibility & trust: A well-told corporate history boosts the company’s credibility.
- Sustainability: Sustainability is one of the key characteristics of traditional companies.
History creates and preserves identity
Your company’s special character and one-of-a-kind identity are not fleeting advertising messages but the sum total of your history. This identity has emerged over the course of your history and is an important unique selling point.
History enables us to focus on the future
An image brochure is a mere static snapshot of the present without historical depth or future, but history captures a dynamic, exciting process that carries us beyond the here and now into the future.
History is a sustainable investment in your brand and reputation
The researching and presentation of your company’s history is an effective, long-term investment in its identity, brand and reputation.
History strengthens customer loyalty
In globalised markets, people are searching for dependability. As a result, they are more likely to do business with a company that they know and trust.
History supports change management
Your corporate history generates understanding and acceptance of difficult change processes because it shows that success is the result not of blind tenacity but of actively shaped change.
History can be showcased in many kinds of media
Books and brochures are not the only media suited to leveraging history for corporate communication purposes. Other presentation possibilities include annual reports, catalogues, films, exhibitions and electronic media.
History reaches a variety of target groups
Professional history communication reaches customers as well as employees, business partners and the public:
- History strengthens your customers’ trust in the capability, credibility and innovative power of your company.
- A corporate history makes it easier for your employees to identify with the company and thus to integrate themselves into its structures and remain motivated.
- Among the public, a corporate history improves and cultivates your company’s image and reputation.
- In discovering more about your company’s history, your business partners come to view it as a competent and reliable partner.
Geschichtsbüro Reder, Roeseling & Prüfer GbR
Balthasarstraße 79
50670 Cologne
Germany
www.geschichtsbuero.de
Tel.: +49 (0)221 27 99 33 4
Fax: +49 (0)221 27 99 33 9
E-mail: kontakt@geschichtsbuero.de
english